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How To Create a Powerful Call to Action

Creating CTAs, or calls to action as they are also called, is an important task for every marketing strategy. You need them in your emails, in your ads, in your…
Great Campaign

Email Campaign: What Makes it Great? [Guide]

Over the years, email marketing has become one of the most favored lead generation channels amongst marketers, and it pays for a business to investigate and understand the different principles of a successful email marketing campaign.