New Feature: Recurring Limited Events, Perfect for Holiday & Seasonal Campaigns 📅

At Convertful, we’re always working to make it easier for you to create high-converting, highly relevant on-site experiences. Today, we’re excited to announce a brand-new Display Rules option that some of you have been asking for:

Recurring Limited Events

With Recurring Limited Events, you can now schedule widgets to automatically appear during specific holidays or seasonal campaigns, and do it every year, without needing to update the dates manually (though we still recommend checking the dates before each campaign).

How it Works

In your widget’s Display Rules, you’ll now find a new option: Recurring Limited Events.

Once enabled, you can:

1. Select a recurring special event (Black Friday, Christmas, Valentine’s Day, etc.)
2. Specify the exact time period the widget should appear
3. Enter a coupon code you want to display to visitors during that event (optional)

This allows you to set up seasonal campaigns far in advance and let Convertful handle the rest. No calendar reminders, no manual date changes, no last-minute scrambling…

Needless to say, Recurring Limited Events will automatically repeat the following years.

Note that you also have the option to create your own custom holiday if you can’t find what you’re looking for in the list or if you want to create an event specific to your industry or business.

New Shortcodes

To make things even easier, we’ve added new shortcodes that let you dynamically display:

• The holiday/event name: {holiday_name}
• The assigned coupon code: {holiday_coupon}

Just drop the shortcodes into the widget text, and Convertful will automatically update them based on the selected event.

For example:

Here what it’d look like:

Then, when the Black Friday period is over, the widget will automatically disappear and reappear for Christmas, based on the dates selected under Display Rules, with the text “Christmas” and the coupon code “XMAS” in the widget.

No more redesigning widgets for each holiday… One widget can handle it all, year after year.

Why You’ll Love This Feature

🔁 Completely automated seasonal promotions
🎯 Perfectly timed messaging for holiday traffic
💡 Eliminates manual date updating
💰 Boosts conversions by highlighting limited-time offers

If your business runs recurring promotions, this feature will save you time, while helping you make the most of high-intent seasonal traffic.

Ready to Try Recurring Limited Events?

Head to any widget in your Convertful dashboard and go to:

Display Rules → Recurring Limited Events

Set it once… Convertful will handle the rest.

If you need help setting up Recurring Limited Events, please refer to our help article or contact our support team.

As always, if you have feedback or feature requests, drop us a message. We’re listening.

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➡️ Already a member? Log in now and give Recurring Limited Events a try.

More new features and improvements are coming soon. Stay tuned!

If you have any questions or feedback, don’t hesitate to leave a comment below.

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